Adding a store locator to Wix helps your website visitors find your physical locations. Whether you run retail stores, restaurants, service centers, or any business with multiple locations, a store locator turns online traffic into foot traffic.
This guide walks you through every option for adding a store locator to Wix, from simple embeds to advanced configurations.
Related: What is a store locator? | Best store locator software 2026
#Why Wix Sites Need Store Locators
#The Local Search Opportunity
Consider these statistics:
- Nearly half of Google searches have local intent
- Most "near me" searchers visit a business within 24 hours
- Local searches have high purchase intent
- Most smartphone users search for businesses near them
Your Wix website attracts visitors. A store locator converts them into customers who walk through your doors.
#Your Options for Wix Store Locators
#Option 1: Wix App Market
How it works: Install a store locator app from Wix's App Market.
Pros:
- Native Wix integration
- Managed within Wix dashboard
#Option 2: Embedded Solution (Recommended)
How it works: Use a dedicated store locator platform and embed it using Wix's HTML embed feature.
Pros:
- Full-featured store locator
- Professional analytics
- Lead capture
- Google Sheets sync
- Platform independence
Cons:
- Separate dashboard
Best choice: StoreRocket
#Option 3: Google My Maps Embed
How it works: Create a Google My Maps, then embed the iframe.
Pros:
- Free
- Easy
#Adding StoreRocket to Wix (Recommended Method)
Here's how to set up StoreRocket on a Wix website:
#Step 1: Create Your StoreRocket Account
- Visit storerocket.io/get-started
- Sign up with your email
- Access your dashboard immediately (no credit card required)
#Step 2: Add Your Locations
Choose your method:
Manual entry:
- Go to Locations > Add Location
- Enter name and address (auto-geocodes)
- Add phone, email, hours
- Save and repeat
CSV import:
- Prepare spreadsheet with location data
- Go to Locations > Import
- Upload and map columns
- Import all at once
Google Sheets sync:
- Open Google Sheets Sync in StoreRocket and create a new linked spreadsheet
- StoreRocket exports your current locations and emails you the spreadsheet link
- Add or edit locations in the linked spreadsheet using its template columns
- Enable automatic daily sync, or click Sync from Sheets after editing
To bring in an existing spreadsheet, import its CSV or Excel export first. Continuous sync uses the spreadsheet created by StoreRocket. Follow the Google Sheets setup guide.
#Step 3: Customize Your Store Locator
- Go to Widget > Themes
- Select a theme
- Match your Wix site colors
- Configure:
- Map provider (Google Maps or Mapbox)
- Search radius defaults
- Distance units
- Language settings
#Step 4: Set Up Filters
Help visitors find the right location:
- Go to Filters
- Create filter groups:
- Store type
- Services offered
- Products available
- Assign filters to locations
#Step 5: Get Your Embed Code
- Go to Widget > Install
- Copy your embed code:
1<div class="storerocket-store-locator"></div>
2
3<script src="//cdn.storerocket.io/widget.js"></script>
4<script>
5StoreRocket.init({
6 selector: ".storerocket-store-locator",
7 account: "YOUR_ACCOUNT_ID"
8});
9</script>
Replace YOUR_ACCOUNT_ID with the account ID shown under Widget → Install in the StoreRocket dashboard.
#Step 6: Add to Your Wix Site
In Wix Editor:
- Open your Wix Editor
- Navigate to the page where you want the store locator
- Click Add Elements (+ button) in the left sidebar
- Select Embed Code
- Choose Embed HTML
- Click Enter Code
- Paste your StoreRocket embed code
- Click Apply
- Resize and position the widget
- Click Publish
In Wix Studio (new editor):
- Open Wix Studio
- Add an HTML embed element
- Paste your code
- Adjust size (recommended: 100% width, 600-800px height)
- Publish
#Step 7: Configure Widget Size
For best results:
- Width: 100% (full width of container)
- Height: 600-800px minimum for desktop
- Mobile: Consider using Wix's responsive settings
#Step 8: Test Everything
Before going live, verify:
- ✅ Search works (zip code, city, GPS)
- ✅ Results appear correctly
- ✅ Directions links work
- ✅ Phone numbers are clickable
- ✅ Mobile experience is good
- ✅ Filters function properly
#Wix-Specific Considerations
#Handling Wix's Ajax Navigation
Some Wix sites use Ajax-based page loading. If your store locator doesn't appear when navigating from another page:
Solution 1: Link directly to the store locator page (external link)
Solution 2: Contact StoreRocket support for Wix-specific guidance
#Wix Mobile Optimization
Wix handles mobile differently than desktop. Ensure:
- The HTML embed is set to "Stretch" on mobile
- Height is appropriate for mobile screens (400-500px)
- Test on actual mobile devices
- Verify GPS location works
#Wix SEO Settings
For the page containing your store locator:
- Go to Page Settings > SEO
- Set a descriptive title: "Find a Store Near You | [Your Brand]"
- Write a meta description including "store locator" and your locations
- Set a clean URL slug:
/store-locatoror/locations
#Advanced Features for Wix
#Lead Capture Integration
Capture visitor information:
- Enable lead capture in StoreRocket
- Configure form fields
- Set up email notifications
#Analytics Dashboard
Track how visitors use your locator:
- Search volume and trends
- Geographic heatmaps
- Most-searched locations
- Click-through rates
- Lead conversion rates
#Troubleshooting Wix Embeds
#Widget Not Appearing
Check:
- Embed code is complete and correct
- HTML embed element is published
- Page is not in draft mode
- Browser isn't blocking JavaScript
Fix: Try republishing your Wix site
#Widget Appears Too Small
Check:
- Height setting in Wix embed
- Container element size
Fix: Set explicit height (600px minimum) in embed settings
#GPS Not Working
Check:
- Your Wix site uses HTTPS (required for GPS)
- User has granted location permission
- Mobile browser supports geolocation
#Wix Store Locator Best Practices
#Make It Findable
- Add "Find a Store" to main navigation
- Include in footer links
- Link from contact page
- Mention on homepage
#Optimize for Conversions
- Use clear call-to-action buttons
- Show store hours prominently
- Make phone numbers clickable
- Ensure directions work on mobile
#Keep Data Fresh
- Update hours before holidays
- Add new locations promptly
- Remove closed locations immediately
- Verify information quarterly
#Use Your Analytics
- Review heatmaps monthly
- Identify coverage gaps
- Track search trends
- Measure lead capture ROI
#Frequently Asked Questions
#Will the store locator work on Wix mobile?
Yes. StoreRocket is fully responsive and works on all devices. Configure the embed settings appropriately for mobile viewing.
#Can I match the store locator to my Wix theme?
Absolutely. StoreRocket offers multiple themes and full color customization to match your Wix site's design.
#Get Your Wix Store Locator Live
Your Wix website visitors are looking for your physical locations. Help them find you with a professional store locator.
StoreRocket for Wix includes:
- ✅ Easy embed installation
- ✅ Google Sheets sync
- ✅ Heatmap analytics
- ✅ Lead capture forms
- ✅ Mobile-responsive design
- ✅ Custom branding
Try StoreRocket Free for 7 Days →
No credit card required.
Need help adding a store locator to your Wix site? Contact our team.