Adding a store locator to Wix helps your website visitors find your physical locations. Whether you run retail stores, restaurants, service centers, or any business with multiple locations, a store locator turns online traffic into foot traffic.
This guide walks you through every option for adding a store locator to Wix, from simple embeds to advanced configurations.
Related: What is a store locator? | Best store locator software 2026
#Why Wix Sites Need Store Locators
#The Local Search Opportunity
Consider these statistics:
- Nearly half of Google searches have local intent
- Most "near me" searchers visit a business within 24 hours
- Local searches have high purchase intent
- Most smartphone users search for businesses near them
Your Wix website attracts visitors. A store locator converts them into customers who walk through your doors.
#Your Options for Wix Store Locators
#Option 1: Wix App Market
How it works: Install a store locator app from Wix's App Market.
Pros:
- Native Wix integration
- Managed within Wix dashboard
#Option 2: Embedded Solution (Recommended)
How it works: Use a dedicated store locator platform and embed it using Wix's HTML embed feature.
Pros:
- Full-featured store locator
- Professional analytics
- Lead capture
- Google Sheets sync
- Platform independence
Cons:
- Separate dashboard
Best choice: StoreRocket
#Option 3: Google My Maps Embed
How it works: Create a Google My Maps, then embed the iframe.
Pros:
- Free
- Easy
#Adding StoreRocket to Wix (Recommended Method)
Here's how to set up StoreRocket on a Wix website:
#Step 1: Create Your StoreRocket Account
- Visit storerocket.io/get-started
- Sign up with your email
- Access your dashboard immediately (no credit card required)
#Step 2: Add Your Locations
Choose your method:
Manual entry:
- Go to Locations > Add Location
- Enter name and address (auto-geocodes)
- Add phone, email, hours
- Save and repeat
CSV import:
- Prepare spreadsheet with location data
- Go to Locations > Import
- Upload and map columns
- Import all at once
Google Sheets sync:
- Create a Google Sheet with locations
- Go to Settings > Integrations
- Connect Google account
- Select sheet and enable sync
- Updates happen automatically
#Step 3: Customize Your Store Locator
- Go to Widget > Themes
- Select a theme
- Match your Wix site colors
- Configure:
- Map provider (Google Maps or Mapbox)
- Search radius defaults
- Distance units
- Language settings
#Step 4: Set Up Filters
Help visitors find the right location:
- Go to Filters
- Create filter groups:
- Store type
- Services offered
- Products available
- Assign filters to locations
#Step 5: Get Your Embed Code
- Go to Widget > Install
- Copy your embed code:
1<div class="storerocket-store-locator"></div>
2
3<script src="//cdn.storerocket.io/widget.js"></script>
4<script>
5StoreRocket.init({
6 selector: ".storerocket-store-locator",
7 account: "YOUR_ACCOUNT_ID"
8});
9</script>
Replace YOUR_ACCOUNT_ID with the account ID shown under Widget → Install in the StoreRocket dashboard.
#Step 6: Add to Your Wix Site
In Wix Editor:
- Open your Wix Editor
- Navigate to the page where you want the store locator
- Click Add Elements (+ button) in the left sidebar
- Select Embed Code
- Choose Embed HTML
- Click Enter Code
- Paste your StoreRocket embed code
- Click Apply
- Resize and position the widget
- Click Publish
In Wix Studio (new editor):
- Open Wix Studio
- Add an HTML embed element
- Paste your code
- Adjust size (recommended: 100% width, 600-800px height)
- Publish
#Step 7: Configure Widget Size
For best results:
- Width: 100% (full width of container)
- Height: 600-800px minimum for desktop
- Mobile: Consider using Wix's responsive settings
#Step 8: Test Everything
Before going live, verify:
- ✅ Search works (zip code, city, GPS)
- ✅ Results appear correctly
- ✅ Directions links work
- ✅ Phone numbers are clickable
- ✅ Mobile experience is good
- ✅ Filters function properly
#Wix-Specific Considerations
#Handling Wix's Ajax Navigation
Some Wix sites use Ajax-based page loading. If your store locator doesn't appear when navigating from another page:
Solution 1: Link directly to the store locator page (external link)
Solution 2: Contact StoreRocket support for Wix-specific guidance
#Wix Mobile Optimization
Wix handles mobile differently than desktop. Ensure:
- The HTML embed is set to "Stretch" on mobile
- Height is appropriate for mobile screens (400-500px)
- Test on actual mobile devices
- Verify GPS location works
#Wix SEO Settings
For the page containing your store locator:
- Go to Page Settings > SEO
- Set a descriptive title: "Find a Store Near You | [Your Brand]"
- Write a meta description including "store locator" and your locations
- Set a clean URL slug:
/store-locatoror/locations
#Advanced Features for Wix
#Lead Capture Integration
Capture visitor information:
- Enable lead capture in StoreRocket
- Configure form fields
- Set up email notifications
#Analytics Dashboard
Track how visitors use your locator:
- Search volume and trends
- Geographic heatmaps
- Most-searched locations
- Click-through rates
- Lead conversion rates
#Troubleshooting Wix Embeds
#Widget Not Appearing
Check:
- Embed code is complete and correct
- HTML embed element is published
- Page is not in draft mode
- Browser isn't blocking JavaScript
Fix: Try republishing your Wix site
#Widget Appears Too Small
Check:
- Height setting in Wix embed
- Container element size
Fix: Set explicit height (600px minimum) in embed settings
#GPS Not Working
Check:
- Your Wix site uses HTTPS (required for GPS)
- User has granted location permission
- Mobile browser supports geolocation
#Wix Store Locator Best Practices
#Make It Findable
- Add "Find a Store" to main navigation
- Include in footer links
- Link from contact page
- Mention on homepage
#Optimize for Conversions
- Use clear call-to-action buttons
- Show store hours prominently
- Make phone numbers clickable
- Ensure directions work on mobile
#Keep Data Fresh
- Update hours before holidays
- Add new locations promptly
- Remove closed locations immediately
- Verify information quarterly
#Use Your Analytics
- Review heatmaps monthly
- Identify coverage gaps
- Track search trends
- Measure lead capture ROI
#Frequently Asked Questions
#Will the store locator work on Wix mobile?
Yes. StoreRocket is fully responsive and works on all devices. Configure the embed settings appropriately for mobile viewing.
#Can I match the store locator to my Wix theme?
Absolutely. StoreRocket offers multiple themes and full color customization to match your Wix site's design.
#Get Your Wix Store Locator Live
Your Wix website visitors are looking for your physical locations. Help them find you with a professional store locator.
StoreRocket for Wix includes:
- ✅ Easy embed installation
- ✅ Google Sheets sync
- ✅ Heatmap analytics
- ✅ Lead capture forms
- ✅ Mobile-responsive design
- ✅ Custom branding
Try StoreRocket Free for 7 Days →
No credit card required.
Need help adding a store locator to your Wix site? Contact our team.