Best Storepoint Alternative in 2026

If you are searching for a Storepoint alternative, this guide compares the current features, pricing, and workflows and explains how to migrate.

#What Is Storepoint?

Storepoint is a SaaS store locator that lets businesses embed a location finder on their website. The company offers a Shopify app, supports CSV imports, and provides an embeddable map widget.

Its published plans are Starter at $25/month, Pro at $49/month, and Business at $99/month.

Storepoint's current documentation publishes Google Sheets sync, search heatmaps, location-request leads, custom map themes, and location-management APIs.

Related: What is a store locator? | Best store locator software 2026 | Store locator examples | Store locator ROI | Best free store locator solutions

#Storepoint Feature Comparison

#Google Sheets Sync

Storepoint publishes Google Sheets sync in its current pricing matrix, with daily and five-minute sync intervals shown across its paid tiers.

StoreRocket offers daily Google Sheets sync. Connect a spreadsheet once, and your team's changes flow to the live store locator each day. No exports, no imports, no manual data entry. For businesses with locations that change frequently, or for teams where multiple people manage location data, this feature alone can save hours every month.

#Analytics

Storepoint publishes search heatmaps, search-data CSV exports, coverage-gap reporting, and location-request leads.

In 2026, store locator analytics should tell you: where are people searching from? What cities and zip codes generate the most demand? Which locations get the most clicks? What search terms are people entering? Where do you have geographic coverage gaps? Are search patterns shifting over time?

#Lead Capture

When a customer searches your store locator for the nearest location, they are expressing intent. Storepoint publishes location-request lead capture directly from the locator.

Modern store locators build lead capture directly into the locator experience. A visitor searches, sees results, and can optionally submit their contact information. That lead gets routed to the nearest dealer, pushed to your CRM, and followed up on. A single captured lead from a high-intent locator search can be worth more than months of subscription fees.

#StoreRocket vs Storepoint: The Full Comparison

Both platforms publish every tier, so the honest comparison is not a feature checklist. It is which plan each capability actually sits on.

Two places Storepoint is ahead, said plainly. Starter holds 200 locations where our Basic holds 100, and Business is unlimited where ours covers 10,000. Their analytics dashboard also arrives one tier earlier than I first wrote, on Pro at $49.

The comparison that matters is what each entry plan actually does. Storepoint Starter at $25 carries 200 locations, one display language, no spreadsheet sync and no analytics. StoreRocket Basic at $25 carries 100 locations and no view cap, Pro at $39 adds analytics with demand heatmaps, and Business at $69 carries lead capture, Sheets sync, the REST API, white label and automatic multi-language. Storepoint puts white label on its $99 plan.

Try StoreRocket Free for 7 Days

#Feature-by-Feature Deep Dive

#Dashboard and User Experience

StoreRocket's dashboard has clean visual hierarchy, logical navigation, contextual help, and keyboard shortcuts for power users.

#Location Management

Storepoint offers manual entry, CSV import, Google Sheets sync, and a location-management API.

StoreRocket offers the same manual entry and CSV import, plus Google Sheets sync that changes the entire workflow. Connect a Google spreadsheet and your team manages locations in the tool they already know. Add, update, or delete rows, and the changes appear on your map after the daily sync. No exports, no imports.

For businesses with 50+ locations that change regularly, Google Sheets sync is not a nice-to-have. It is the feature that eliminates the most painful part of maintaining a store locator. For more on managing location data at scale, see our guide on distribution strategy.

#Analytics and Insights

Storepoint publishes search heatmaps, search-data CSV exports, coverage-gap reporting, and location-request leads.

StoreRocket provides actionable intelligence:

• Geographic heatmaps showing exactly where customers are searching, revealing demand patterns invisible in a spreadsheet
• Search term analysis exposing what customers type, which products they ask about, and which cities generate the most interest
• Location performance identifying which stores or dealers get the most engagement and which are underperforming
• Trend analysis showing how search patterns change over time, helping you plan inventory, staffing, and marketing spend
• Click tracking recording which CTAs visitors interact with, so you know if people want directions, phone numbers, or website links
• Export capabilities letting you pull data into your own BI tools for deeper analysis

For more on the business value of locator analytics, see retail analytics and store locator ROI.

#Lead Capture

Storepoint publishes location-request lead capture directly from the locator.

StoreRocket builds lead capture into the locator experience:

• Customizable forms that appear in context (after a search, on a location card)
• Fields for name, email, phone, and custom questions
• Instant email notifications when a lead comes in
• Lead inbox in the dashboard for review and management

For brands selling through dealer networks, the lead capture flow is particularly powerful. A customer searches for a dealer near them, submits their information, and the lead is stored in the dashboard with an email notification. Without lead capture, that same customer would have searched, gotten directions, and maybe never followed through.

#Map Provider Flexibility

Storepoint supports both Google Maps and Mapbox, with customer-supplied keys or a managed-maps option.

StoreRocket supports both Google Maps and Mapbox. You can switch between them at any time.

Why does having a choice matter? Google Maps is the familiar default, but it comes with significant API costs that scale with usage. Mapbox often offers lower pricing at scale, provides beautiful custom map styles (including dark mode variants that look stunning), and gives you more control over the visual presentation. Our Google Maps vs Mapbox comparison breaks down the trade-offs in detail.

Having both options means you optimize for cost, aesthetics, or both. If your Google Maps API bill is climbing, switch to Mapbox. If you want a dark-themed map that matches your brand, Mapbox has you covered.

#Customization and Theming

Storepoint publishes custom colors, fonts, map markers, map themes, and custom CSS in its current pricing matrix.

StoreRocket supports full widget customization: brand colors across every element, custom map markers (upload your own SVG or PNG), layout options, search behavior configuration, and result card styling. The widget adapts to any brand aesthetic, from minimalist to bold.

For examples of what modern locators look like, browse our store locator examples gallery.

#Integrations and API

StoreRocket provides:

• REST API with CRUD operations for locations
• API tokens with granular permissions

This gives developers programmatic access to location data for custom integrations.

#Pricing Comparison: StoreRocket vs Storepoint

Transparent pricing matters. Here is how the two platforms compare.

#StoreRocket Pricing

Every StoreRocket plan includes the core locator, custom fields, filters, and CTAs. Analytics starts on Pro. Business adds lead capture, Google Sheets sync, and the REST API.

#Storepoint Pricing

Storepoint publishes Starter at $25/month, Pro at $49/month, and Business at $99/month.

#The Value Equation

The right question is not "which is cheaper?" but "which delivers more value per dollar?"

For 500 locations, Storepoint's published Pro plan costs $49/month. Compare the documented features at that tier rather than relying on an estimated annual contract value.

A single lead captured through the locator, followed up on properly, can generate more revenue than a full year of the price difference. The analytics alone, showing you where demand exists and where you have coverage gaps, can inform decisions worth thousands.

For the complete ROI picture, see our store locator ROI guide.

#Evaluating Storepoint's Current Features

Storepoint now publishes Google Sheets sync, search heatmaps, and location-request leads. Compare the exact workflows and plan gating against your requirements rather than assuming those capabilities are absent.

#Other Storepoint Alternatives Worth Considering

StoreRocket is our recommendation, but here is an honest assessment of other options in the market.

#Stockist

Stockist positioned itself as a "where to buy" solution and prices it accordingly: $10, $20 and $40, with heatmaps, search analytics and Google Sheets sync on every plan. Its top published tier holds 2,000 locations and four display languages.

Pricing: Starting at $10/month

#Elfsight

Elfsight is a widget marketplace that offers a store locator among dozens of other website widgets. The store locator is one of many products. Pricing is detailed in our Elfsight pricing analysis.

Pricing: Varies by plan

#MetaLocator

MetaLocator targets businesses that want dealer network management, though its APIs, custom reports and white label are all Enterprise, priced "Call". StoreRocket handles multi-tier dealer networks with custom fields and filters, at a published $69.

Pricing: From $17/month; Enterprise is quote-based

#Bullseye Locations

Bullseye is another dealer-focused locator for manufacturers and dealer networks.

Pricing: Search starts at $89/month and Find at $225/month. Billing can be monthly or annual; Connect and Enterprise are quote-only.

#Custom Development

Building your own store locator gives you complete control while making your team responsible for development and ongoing maintenance. Our guide on how to add a store locator to your website covers the build-vs-buy decision in detail.

#Complete Migration Guide: Storepoint to StoreRocket

Here is the migration process.

#Step 1: Export Your Locations from Storepoint

Log into your Storepoint dashboard and export your locations as a CSV file. Make sure to include all fields: name, address, phone, website, hours, categories, and any custom data you have stored. Save this file somewhere accessible.

#Step 2: Sign Up for StoreRocket

Create a free account at storerocket.io/get-started. No credit card required, no sales call. You get immediate access to the full platform for 7 days.

#Step 3: Import Your Locations

Navigate to Locations and click Import. Upload your Storepoint CSV export. StoreRocket's column mapper automatically detects and matches your fields: name, address components, phone, website, hours, and custom data. Review the mapping to make sure everything looks right, confirm, and start the import.

For large datasets (1,000+ locations), the import runs in the background and you get a notification when it completes.

#Step 4: Set Up Google Sheets Sync (Optional but Recommended)

If your team manages location data in spreadsheets, connect a Google Sheet now. This eliminates the CSV import/export cycle forever. Create a sheet with your locations (or convert your exported CSV to a Google Sheet), connect it in the StoreRocket dashboard, and your locations stay synchronized automatically going forward.

#Step 5: Configure Your Widget

Choose a theme. Set your brand colors, configure search behavior, set up filters and categories, and customize map markers if desired. Use the live preview to see exactly how your locator will look on your site before publishing.

#Step 6: Set Up Lead Capture

If you want to capture visitor information (and you should), configure lead capture forms. Choose which fields to collect (name, email, phone, custom questions), and set up email notifications when leads arrive.

#Step 7: Replace the Embed Code

Remove the Storepoint embed code from your website and replace it with the StoreRocket snippet:

 1<!-- Remove old Storepoint code -->
 2
 3<!-- Add StoreRocket -->
 4<div class="storerocket-store-locator"></div>
 5
 6<script src="//cdn.storerocket.io/widget.js"></script>
 7<script>
 8StoreRocket.init({
 9    selector: ".storerocket-store-locator",
10    account: "YOUR_ACCOUNT_ID"
11});
12</script>

Replace YOUR_ACCOUNT_ID with the account ID shown under Widget → Install in the StoreRocket dashboard.

If your site runs on Shopify, WordPress, Squarespace, Wix, Webflow, or any of the 35+ platforms StoreRocket supports, follow the platform-specific installation guide for the smoothest setup.

#Step 8: Verify and Test

Test your new locator on desktop and mobile. Search for a few locations. Submit a test lead. Check that analytics are tracking. Verify that all location data displays correctly, including custom fields, hours, and categories.

#Step 9: Cancel Storepoint

Once everything is confirmed working, cancel your Storepoint subscription. The locator URL on your site stays the same; only the underlying widget changes.

#What Transfers

• All location data (names, addresses, coordinates, phone, website, hours)
• Custom field data
• Category and filter assignments
• Your existing coordinates (no re-geocoding needed)

#What Improves Immediately

• Geographic heatmap analytics from day one
• Lead capture generating new revenue opportunities
• Google Sheets sync eliminating manual data management
• Dual map provider choice (Google Maps + Mapbox)

#For Shopify Store Owners Specifically

Storepoint's Shopify app is one of its strongest selling points, so Shopify merchants considering a switch might worry about losing that convenience. Here is the reality.

StoreRocket works on Shopify through an embed code. Add the code to the page where the locator should appear.

The embed approach is portable across website platforms that accept custom HTML and JavaScript.

For Shopify-specific installation instructions, see our how to add a store locator to Shopify guide.

#For WordPress Users

If you are running Storepoint on a WordPress site, you can add the StoreRocket embed code to any page or post using a Custom HTML block in the Gutenberg editor, or use a shortcode approach.

For WordPress-specific guidance, see our how to add a store locator to WordPress guide and our comparison of the best WordPress store locator plugins.

#Frequently Asked Questions

#Is StoreRocket more expensive than Storepoint?

Storepoint publishes Starter at $25/month, Pro at $49/month, and Business at $99/month. StoreRocket analytics starts on Pro, while Business adds lead capture and Google Sheets sync. Every StoreRocket plan supports both Google Maps and Mapbox. Compare the documented features at each tier rather than treating entry prices as like-for-like plans.

#Can I use Google Maps with StoreRocket?

Yes. StoreRocket supports Google Maps and Mapbox. You can use either one, or switch between them at any time. If you are currently using Google Maps with Storepoint, the experience will be familiar, and you gain the option to try Mapbox for its custom styles and potentially lower API costs.

#Does StoreRocket work with Shopify?

Yes. StoreRocket works with Shopify, WordPress, Squarespace, Wix, Webflow, BigCommerce, Magento, and 35+ other platforms via embed code. The embed approach is more flexible than a platform-specific app because it works everywhere and your setup travels with you if you change platforms.

#How long does migration take?

The migration covers exporting your locations, importing them, configuring the widget, replacing the embed, and testing the result.

#Will my existing location data transfer?

Yes. CSV import preserves all your location data: names, addresses, phone numbers, websites, hours, categories, and custom fields. StoreRocket's column mapper handles the field matching automatically. Your existing coordinates transfer directly, so there is no re-geocoding needed.

#Does Storepoint have any advantages over StoreRocket?

Storepoint ships a dedicated Shopify app, which is genuinely convenient if Shopify is the only place your locator will ever live. StoreRocket installs on Shopify with the same one-line embed it uses on WordPress, Webflow, Squarespace, Wix and plain HTML, so the day marketing launches a campaign microsite or you move platforms, the locator comes with you unchanged.

#Can I run both side-by-side before switching?

Yes. Start a 7-day free trial of StoreRocket while your Storepoint account is still active. Set up everything, test thoroughly, and only swap the embed code when you are confident.

#Is StoreRocket support responsive?

StoreRocket maintains an active support team and responds to inquiries quickly. The help documentation is thorough, the onboarding flow is self-service, and direct support is available when you need it.

#Can I try StoreRocket without a credit card?

Yes. The 7-day free trial requires no credit card. You get full access to every feature so you can evaluate the platform properly before committing.

#The Bottom Line

Storepoint currently publishes analytics, location-request leads, Google Sheets sync, map-provider choice, customization controls, and several APIs. Compare the plan limits and exact workflows with StoreRocket before choosing.

StoreRocket delivers on every one of those fronts. The trial is free.

Try StoreRocket Free for 7 Days

Start a free trial today. Import your Storepoint data, customize your widget, and see how StoreRocket fits your workflow. No credit card required, no sales call, no commitment.

Switching from Storepoint or evaluating store locator alternatives? Contact us and we will help you migrate smoothly.